comscore Bill O’Reilly goes on vacation amid sponsor backlash | Honolulu Star-Advertiser
Features | Top News

Bill O’Reilly goes on vacation amid sponsor backlash

Honolulu Star-Advertiser logo
Unlimited access to premium stories for as low as $12.95 /mo.
Get It Now
  • ASSOCIATED PRESS

    Bill O’Reilly of “The O’Reilly Factor” on the Fox News Channel, poses for photos in Oct. 2015 on the set in New York. While advertisers may be fleeing Bill O’Reilly’s “no spin zone” on Fox News Channel, viewers are remaining loyal.

LOS ANGELES >> Bill O’Reilly is taking a vacation from his Fox News Channel show amid sponsor defections triggered by sexual harassment allegations.

Announcing the break at the end of Tuesday’s show, O’Reilly made a point of saying it was planned and long in the works. He said he will return April 24.

Around this time of year, “I grab some vacation, because it’s spring and Easter time. Last fall, I booked a trip that should be terrific,” he said.

His vacation announcement comes as about 60 companies said they won’t advertise on his show. The exodus followed a recent report in The New York Times that five women were paid a total of $13 million to keep quiet about harassment allegations.

The amount of advertising time by paying customers on “The O’Reilly Factor” has been cut by more than half since the Times report, according to an analysis issued Tuesday by Kantar Media.

But O’Reilly, cable TV news’ most popular personality, hasn’t been abandoned by his audience. His show averaged 3.7 million viewers over five nights last week, up 12 percent from the 3.3 million he averaged the week before and up 28 percent compared to the same week in 2016.

“O’Reilly Factor” drew an average of just under 4 million viewers for the first three months of 2017, his biggest quarter ever in the show’s 20-year history.

On Tuesday, the host offered his audience some general advice.

“If you can possibly take two good trips a year, it will refresh your life. We all need R&R. Put it to good use,” O’Reilly said.

Comments (0)

By participating in online discussions you acknowledge that you have agreed to the Terms of Service. An insightful discussion of ideas and viewpoints is encouraged, but comments must be civil and in good taste, with no personal attacks. If your comments are inappropriate, you may be banned from posting. Report comments if you believe they do not follow our guidelines.

Having trouble with comments? Learn more here.

Click here to see our full coverage of the coronavirus outbreak. Submit your coronavirus news tip.

Be the first to know
Get web push notifications from Star-Advertiser when the next breaking story happens — it's FREE! You just need a supported web browser.
Subscribe for this feature

Scroll Up