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CINCINNATI — Longtime soap opera fans are sad about the end of TV era coming Friday.
"As The World Turns" airs for the last time, the latest daytime drama to go because of fallen ratings.
The show made its debut in 1956 for Procter & Gamble Co., the Cincinnati-based maker of soap and many other household products. It was once a big hit.
Thirty-eight-year-old Melanie Cosgrove of suburban Cincinnati says she started watching while pregnant and hasn’t missed an episode in 18 years.
Cosgrove tells The Cincinnati Enquirer she’s already sad her grown-up baby is ready to leave for college, and now she’ll lose her TV "friends."
Fifty-eight-year-old Pat Heasley remembers watching with her mother as a child in Fort Wright, Ky. Mom kept her updated during school years.
