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Hawaii attracted 7 million visitors, $11.4 billion in spending in 2010

By Allison Schaefers

LAST UPDATED: 06:08 p.m. HST, Jan 26, 2011

Visitor arrivals to Hawaii grew by 8.7 percent to nearly 7.1 million in 2010 and spending rose 16.2 percent to $11.4 billion.

Arrivals in December grew for the fourteenth straight month and overall spending rose by double-digit increases for the eighth straight month, according to data released today by the Hawaii Tourism Authority.
Total arrivals rose 9.6 percent to 633,730 visitors in December and total spending by these visitors increased 17.9 percent to $1.1 billion. Arrivals in all major markets posted December gains. Visitors from the U.S. West rose by 8.4 percent, visitors from the U.S. East grew by 10.1 percent, visitors from Canada grew by 16.6 percent, visitors from Japan increased by 8.6 percent and cruise ship traffic was up 11.5 percent.
While the results are solid indicators that Hawaii tourism is continuing to gain momentum, the state still has a way to go to achieve full recovery, said Mike McCartney, HTA’s president and chief executive officer.

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