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Hawaii ex-pats launch wedding planning app

By Erika Engle


Former Hawaii residents including Christina Farrow have launched AislePlanner.com, a cloud-based wedding planning application.

The company seeks to tap into the $70 billion wedding planning industry by differentiating itself from other online wedding-planning tools by improving connections between the bride, wedding planner and vendors to the planning process.

With her partners, Farrow, a former Honolulu wedding planner, devised the app to address the need for a "dedicated wedding planning app that allowed for easy sharing and collaboration between couples, their vendors and their planner, thereby connecting them all to the planning process," she said, in a statement.

AislePlanner's backing so far is exclusively from Hawaii investors, as it hopes to showcase the state as a technology-friendly business environment.

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Why is this in the breaking news-seems almost as if it were an advertisement. Could this story be a publicity or advertising campaign dressed up as a news story. Sounds like somebody might be getting a free wedding and the works by writing this story.
on January 13,2014 | 10:07AM
NanakuliBoss wrote:
Great! We will be having couples coming, with ipads in hand, showing up at beaches with no land support. Can the Hawaii Visitor Bureau give us a hand to make our dream come true? Go ask iclouds.
on January 13,2014 | 03:48PM
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