Tuesday, May 21, 2013
'Gangnam' spoof highlights serious effort to lure Korean visitors
POSTED: 01:30 a.m. HST, Nov 04, 2012
~~<p>Hawaii's tourism industry is stepping up its marketing "Gangnam Style" to attract the hip, urban and increasingly affluent Korean visitor market.</p>
<p>A silly parody of a Korean visitor prancing like a pony past sites at Waikiki Beach Walk, Ala Moana Beach Park and downtown Hono­lulu has gotten more than 25,000 views since PacRim Marketing Group, a marketing contractor for many Hawaii visitor industry clients, posted it Sept. 4 on YouTube.</p>
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Hawaii's tourism industry is stepping up its marketing "Gangnam Style" to attract the hip, urban and increasingly affluent Korean visitor market.
A silly parody of a Korean visitor prancing like a pony past sites at Waikiki Beach Walk, Ala Moana Beach Park and downtown Honolulu has gotten more than 25,000 views since PacRim Marketing Group, a marketing contractor for many Hawaii visitor industry clients, posted it Sept. 4 on YouTube. Login for more...
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