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Golden Lion meets craving for dim sum into evening

The Aiea restaurant also saves West Oahu residents a drive into Chinatown

By Nadine Kam

POSTED: 01:30 a.m. HST, Dec 18, 2013

~~<p>In the age of fractured media, social media is a double-edged sword for businesses trying to broadcast their messages. On the one hand, in the olden days of minimal media outlets, it was easy to follow the numbers &mdash; the largest circulation and viewership &mdash; to reach mass audiences. These days, with so many getting their information on the fly, it's difficult for a business to determine how and where to reach the maximum eyeballs.</p>
<p>At the same time, new social media strategies like the Twitter-based tweet-up bring potential customers straight to one's doors for a look-over. If not for one such Wai&shy;malu Plaza tweet-up, I would never have known about the vast dim sum menu offered at Golden Lion Chinese Restaurant. When one lives in town, one tends to be urban-centric, and with proximity to Chinatown, there's not much reason to venture beyond River Street.</p>
~~

In the age of fractured media, social media is a double-edged sword for businesses trying to broadcast their messages. On the one hand, in the olden days of minimal media outlets, it was easy to follow the numbers — the largest circulation and viewership — to reach mass audiences. These days, with so many getting their information on the fly, it's difficult for a business to determine how and where to reach the maximum eyeballs.

At the same time, new social media strategies like the Twitter-based tweet-up bring potential customers straight to one's doors for a look-over. If not for one such Wai­malu Plaza tweet-up, I would never have known about the vast dim sum menu offered at Golden Lion Chinese Restaurant. When one lives in town, one tends to be urban-centric, and with proximity to Chinatown, there's not much reason to venture beyond River Street. Login for more...



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