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10 Super Bowl ads that stood out

By Associated Press

POSTED:
LAST UPDATED: 01:00 a.m. HST, Feb 05, 2013


In a nail biter, the Baltimore Ravens topped the San Francisco 49ers during the Super Bowl XLVII, during which a half-hour long blackout added to the drama. But in between plays there were 10 ads that stood out. Here are the ads that were the buzz around the water cooler — and on social media sites — on Monday.

1. Chrysler's two-minute spot during halftime was a salute to troops and their families. The ad featured Oprah Winfrey reading a letter from the Jeep brand to encourage families to stay hopeful until their loved ones return.

2. Chrysler also scored with a Ram ad that saluted farmers featuring radio broadcaster Paul Harvey's 1978 "So God Made a Farmer" address, which talks about the heartiness of farmers. It ran while documentary-style still images of farmers past and present played.

3 Anheuser-Busch pulled at heartstrings with a spot about a baby Clydesdale growing up and moving away from his farm and his trainer. The horse remembered the trainer after returning for a parade, and raced to hug him.

4. Audi's 60-second ad featured an ending that was voted on by viewers prior to the game. The ad showed a boy gaining confidence from driving his father's Audi to the prom, kissing the prom queen and getting decked by the prom king.

5. GoDaddy's spot gathered a lot of buzz, although a lot of it was negative. The spot showed a close up extended kiss between supermodel Bar Refaeli and a nerdy guy wearing glasses to illustrate the company's combo of "sexy" and "smart."

6. Samsung's two-minute ad showed Seth Rogen ("The Guilt Trip") and Paul Rudd ("Role Models") getting called in to do a "Next Big Thing" ad for Samsung. But Rogen and Rudd are agitated once they realize that they're sharing the spotlight. LeBron James, an NBA basketball player for the Miami Heat, makes a cameo, appearing on the screen of a tablet.

7. Best Buy's 30-second ad in the first quarter starred Amy Poehler, of NBC's "Parks and Recreation," asking a Best Buy employee endless questions about electronics.

"Will this one read '50 Shades of Grey' to me in a sexy voice?" Poehler asks about an e-book reader. When the staffer says no she asks, "Will you?

8. Doritos "Crash the Super Bowl" winners showed the lengths people will go to in order to protect their Doritos. In one spot, a man buys a goat, but when he realizes the goat is eating all of his Doritos, he tries to get rid of him. In another ad, a man and his pals play princess dress up with his daughter to get some Doritos.

9. Taco Bell's ad showed octogenarians sneaking out to go party, causing trouble and winding up in a Taco Bell parking lot eating tacos — just like their twenty-something counterparts might do.

10. Oreo's ad featured a showdown in a library between people fighting over whether the cookie or the cream is the best part of the cookie. The joke? The fight escalates into thrown chairs and other destruction, but because the fight is in a library, everyone still has to whisper — even police called to the scene.






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niceynicey wrote:
what about the Tide Commercial?
on February 4,2013 | 08:57PM
64hoo wrote:
I liked the paul Harvey commercial about the dodge ram commercial when he talked about growimg up on the farm where god made the farmer it brought back all the good memories about how this country had god in it. now this country is taken god out of our schools,our country our court buildings and other things. what we have now are some people who don't believe in all this stuff. we now have environmentalist and dumbocrats with mental disorders ruining this country. that ram commercial brought back how we were a free country which we don't have much anymore because were slowly becoming a commie country. with all the commies running our government
on February 4,2013 | 09:11PM
control wrote:
You are free to worship your god on your own time, in your own place. Redummicans, neo-commies, the mentally-ill paranoid NRA aren't any improvement.
on February 5,2013 | 06:52AM
beepbeep wrote:
This sucks - I have to watch an ad in order to watch an ad.
on February 4,2013 | 10:18PM
tonosama wrote:
Thumbs down on the Super Ads his year. Mediocre.
on February 5,2013 | 01:49AM
tod wrote:
Bring back the Budbowl!
on February 5,2013 | 06:45AM
puamamane wrote:
That nerd is a lucky guy
on February 5,2013 | 07:02AM
dlum003 wrote:
And we wonder why other countries think Americans are dumb. Just watch these stupid commercials. Millions of dollars wasted on advertising goonism. Not sure if you noticed, but there was football game in between the commercials.
on February 5,2013 | 07:14AM
puamamane wrote:
Who wonders or cares what other countries think of us?! and I don't think others think we are dumb, they know we are the most prosperous, powerful, and free country in the world. Those in the US you wonder what other people think are the one's who bring us down. Should we all go on an apology tour around the world for our prosperity, oh wait, our pres did that already.
on February 5,2013 | 11:49AM
Ronin006 wrote:
Thank God for the ads. They gave me time to get another beer or relieve myself of beer already consumed without missing the game.
on February 5,2013 | 07:36AM
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