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High-end La Perla store opens Friday

COURTESY LA PERLA
This image from a La Perla news release shows items their Fall 2013 collection from a show during New York Fashion Week.

La Perla, a luxury brand of high-end lingerie, swimwear and ready-to-wear line of clothing favored by Hollywood celebrities, will open an Ala Moana Center store Friday.

The luxury brand will open its first Hawaii store on the mall level in the Macy’s Wing. It will be open Monday through Saturday from 9:30 a.m. to 9 p.m. and from 10 a.m. to 7 p.m. Sundays.

Established in Italy in 1954, the company has been owned by San Francisco-based private equity firm JH Partners since 2008.

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