NEW YORK — Activision says the latest “Call of Duty” video game pulled in $360 million in its first 24 hours on sale in a record showing for the entertainment industry.
Activision Blizzard Inc. said Thursday that “Call of Duty: Black Ops” topped the first-day sales of $310 million by its record-setting predecessor, “Call of Duty: Modern Warfare 2.”
“Black Ops” went on sale Nov. 9 in North America and the U.K.
Activision says its latest military shooter sold 5.6 million units the day it went on sale. Its predecessor, meanwhile, sold 4.7 million copies.