comscore Isle ad experts pick best, worst Bowl ads | Honolulu Star-Advertiser

Isle ad experts pick best, worst Bowl ads

  • Panelists' favorites Clydesdales, Oreo Cookies, Taco Bell Least favorites Calvin Klein; Jeep/USO, narrated by Oprah Winfrey; KIA, "Babylandia" ------ @Caption1:The 2013 Super Bowl commercials for the Budweiser Clydesdale, above, and Oreo Cookies, left, were the favorites among a panel of local industry experts at the American Marketing Association-Hawaii Chapter Super Bowl Ad Review.

  • An undated handout photo from a 2013 Super Bowl advertisement for Oreo. The ads CBS broadcast nationally represented a missed opportunity for marketers to show that they understand how modern consumers think and behave. (Handout via The ) -- NO SALES; FOR EDITORIAL USE ONLY WITH STORY SLUGGED ADS SUPER BOWL. ALL OTHER USE PROHIBITED. --
    Darla, a 7-year-old Clydesdale, top, watches over her unnamed foal at Warm Springs Ranch in Boonville, Mo. The foal, born Jan. 16, was the star of the Budweiser commercial that aired during the Super Bowl.

Read more

Scroll Up