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Consumers expected to spend more on moms this year
If you’re planning on shelling out a little extra to celebrate Mom this year, you’re not alone. Americans will spend an average of $172.63 on Mother’s Day gifts this year, the highest amount in the survey’s 12-year history, according to a survey by the National Retail Federation.
This year’s spending average beat last year’s numbers by about $10. Total spending for the holiday this year is expected to reach $21.2 billion.
Eighty percent of shoppers said they would buy their mother a card, and 67.2 percent said they would give her flowers. Gifts of clothing will total more than $1.9 billion, up from $1.7 billion last year. Another increase is in jewelry, where consumers will spend a survey high of $4.3 billion, up from $3.6 billion last year.
But don’t expect the same kind of spending for Father’s Day. Last year the average spent was about $113 for Dad, compared with $163 for Mom.
Los Angeles Times
