Honolulu Star-Advertiser

Monday, April 22, 2024 83° Today's Paper


Hawaii NewsRearview Mirror

Rearview Mirror: The story of George Ariyoshi’s ‘Quiet and effective’ campaign

STAR-ADVERTISER
                                Walter Dods dubbed George Ariyoshi “quiet and effective” in his 1978 run for governor. Below, First Hawaiian Bank and Bank of Hawaii both were courted as lead sponsor of Aloha Stadium’s animated scoreboard. First Hawaiian grabbed the spot.
1/4
Swipe or click to see more

STAR-ADVERTISER

Walter Dods dubbed George Ariyoshi “quiet and effective” in his 1978 run for governor. Below, First Hawaiian Bank and Bank of Hawaii both were courted as lead sponsor of Aloha Stadium’s animated scoreboard. First Hawaiian grabbed the spot.

COURTESY FIRST HAWAIIAN BANK
                                First Hawaiian Bank competed with Bank of Hawaii to be the lead sponsor of Aloha Stadium’s animated scoreboard.
2/4
Swipe or click to see more

COURTESY FIRST HAWAIIAN BANK

First Hawaiian Bank competed with Bank of Hawaii to be the lead sponsor of Aloha Stadium’s animated scoreboard.

COURTESY FIRST HAWAIIAN BANK
                                First Hawaiian Bank’s Walter Dods rose from advertising manager to CEO. He also managed several political campaigns, for George Ariyoshi, Daniel Inouye and Dan Akaka.
3/4
Swipe or click to see more

COURTESY FIRST HAWAIIAN BANK

First Hawaiian Bank’s Walter Dods rose from advertising manager to CEO. He also managed several political campaigns, for George Ariyoshi, Daniel Inouye and Dan Akaka.

COURTESY FIRST HAWAIIAN BANK
                                Comedian Pat Morita was hired to make TV commercials for the bank that says yes. He came up with the Hi-Y that proved popular with the public.
4/4
Swipe or click to see more

COURTESY FIRST HAWAIIAN BANK

Comedian Pat Morita was hired to make TV commercials for the bank that says yes. He came up with the Hi-Y that proved popular with the public.

STAR-ADVERTISER
                                Walter Dods dubbed George Ariyoshi “quiet and effective” in his 1978 run for governor. Below, First Hawaiian Bank and Bank of Hawaii both were courted as lead sponsor of Aloha Stadium’s animated scoreboard. First Hawaiian grabbed the spot.
COURTESY FIRST HAWAIIAN BANK
                                First Hawaiian Bank competed with Bank of Hawaii to be the lead sponsor of Aloha Stadium’s animated scoreboard.
COURTESY FIRST HAWAIIAN BANK
                                First Hawaiian Bank’s Walter Dods rose from advertising manager to CEO. He also managed several political campaigns, for George Ariyoshi, Daniel Inouye and Dan Akaka.
COURTESY FIRST HAWAIIAN BANK
                                Comedian Pat Morita was hired to make TV commercials for the bank that says yes. He came up with the Hi-Y that proved popular with the public.