comscore Column: He aloha ka mahalo i ke kūʻai ʻia | Honolulu Star-Advertiser
Editorial | Kauakukalahale

Column: He aloha ka mahalo i ke kūʻai ʻia

  • CRAIG T. KOJIMA / 2017

    Mahaloha Burger serves locally grown beef from the Big Island. It has three locations on Oahu, including Ala Moana Center, pictured.

Making money by selling Mahaloha burgers (mahalo + aloha) decreases markedly the value of Hawaiian words in Hawaiʻi. This callous disregard for such important Hawaiian words represents a net loss for the Hawaiian language. Read more

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