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Disneyland to start building new area devoted to ‘Star Wars’

Construction will begin next month on “Star Wars” land, the biggest expansion of Disneyland in decades, Walt Disney Co. Chief Executive Robert Iger announced at the company’s annual shareholders meeting.

At the meeting in Chicago, Iger said groundbreaking for the 14-acre “Star Wars”-themed land will take place next month, adding that the area will feature two attractions, including a ride that lets visitors pilot the Millennium Falcon, the spaceship flown by Han Solo in the movies.

An identical “Star Wars” land is set to be built in Disney’s Hollywood Studios park in Orlando, Fla. Iger gave no completion date for either expansion.

Disneyland closed several attractions in Frontierland on Jan. 10 to make room for the “Star Wars” expansion.

Responding to a question from a shareholder, Iger said the original plans for the expansion have been “tweaked.”

“I wouldn’t focus on what was in an earlier design plan because what we are building will be great,” he said.

Iger also addressed the company’s decision to adopt a new pricing policy that raises daily ticket prices at its theme parks on peak demand days and lowers the charge for low-demand days.

He said the pricing change is meant to reduce crowds during peak days, such as holidays. “We may end up providing a better guest experience,” Iger said of the price change, which took effect Feb 28.

— Los Angeles Times

2 responses to “Disneyland to start building new area devoted to ‘Star Wars’”

  1. manakuke says:

    In a place, not too far away.

  2. ryan02 says:

    “He said the pricing change is meant to reduce crowds during peak days, such as holidays. ‘We may end up providing a better guest experience'” — WHY do they have to raise prices just to reduce the number of people in the park on peak days? Why not just LIMIT the number of tickets sold (at the current price) for those days? This is obviously a simple price increase, but just don’t try to justify it as some type of “benefit” to anyone other than Disney itself (unless you count the very rich who won’t care/notice that the price increased, and simply enjoy having less of the riff-raff around them).

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