Overnight television ratings for the Pro Bowl plummeted to at least a 10-year low, according to several TV industry news outlets.
Sports Media Watch said the 5.0 rating for Sunday’s game on ESPN was the lowest since at least 2006.
Sports Business Journal said it is, “likely (the) lowest ever” for the event.
Team Irvin ripped Team Rice, 49-27, in the game.
SMW said the overnight numbers, a snapshot of 56 major markets, was down 11 percent from 2015 when the game was held in Glendale, Ariz. and off 25 percent from 2014, the last time an all-star game was held at Aloha Stadium.
The Pro Bowl was still the weekend’s top sporting event and topped Sunday’s NHL All-Star event (1.2) on NBCSN, but trails the most recent Major League Baseball (7.8) and NBA (5.5) all-star games.